Here is a professional and legally compliant Swedish translation of your Privacy Policy, adapted to European data protection legislation (GDPR).

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Privacy Policy

Last Updated: April 17, 2026

SweetandSalty operates this store and website, including all related information, content, features, tools, products, and services, to offer you, as a customer, a curated shopping experience ("the Services"). SweetandSalty is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal data when you visit, use, or make a purchase or other transaction via the Services, or otherwise communicate with us. In the event of any conflict between our Terms of Purchase and this Privacy Policy, this Privacy Policy shall prevail regarding the collection, processing, and disclosure of your personal data.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you confirm that you have read this Privacy Policy and understand how your information is collected, used, and disclosed as described herein.

Personal Data We Collect or Process

When we use the term "personal data," we mean information that identifies, or can reasonably be linked to, you or another person. Personal data does not include information that is collected anonymously or has been de-identified so that it cannot reasonably be linked to you. We may collect or process the following categories of personal data, including inferences drawn from this data, depending on how you interact with the Services, where you reside, and as permitted or required by applicable law:

• Contact Information: including your name, address, billing address, shipping address, phone number, and email address.

• Financial Information: including credit card, debit card, and account numbers, payment card information, transaction details, payment method, payment confirmations, and other payment details.

• Account Information: including your username, password, security questions, preferences, and settings.

• Transaction Information: including the items you view, add to your cart, add to your wish list, or purchase, return, exchange, or cancel, as well as your past transactions.

• Communications with Us: including the information you provide when you communicate with us, for example, when you send a customer service inquiry.

• Device Information: including information about your device, browser, or network connection, your IP address, and other unique identifiers.

• Usage Information: including information about how you interact with the Services, including how and when you click through and navigate the website.

Sources of Personal Data

We may collect personal data from the following sources:

• Directly from You: including when you create an account, visit or use the Services, communicate with us, or otherwise provide us with your personal data.

• Automatically via the Services: including from your device when you use our products or services, visit our website, and through the use of cookies and similar tracking technologies.

• From Our Service Providers: including when we engage them to enable certain technologies and when they collect or process your personal data on our behalf.

• From Our Partners or Other Third Parties.

How We Use Your Personal Data

Depending on how you interact with us or which of the Services you use, we may use your personal data for the following purposes:

• Provide, Personalize, and Improve the Services: We use your personal data to provide the Services, including to fulfill our agreement with you, manage your payments, process your orders, remember your preferences, send account-related notifications, manage purchases, returns, and exchanges, create and manage your account, arrange shipping, enable you to leave reviews, and create a personalized shopping experience (e.g., by recommending relevant products). This also includes using the data to improve the Services generally.

• Marketing and Advertising: We use your personal data for marketing purposes, such as sending offers via email, SMS, or post, and to show you targeted online advertisements based on items you have previously purchased, added to your cart, or your activity on our website.

• Security and Fraud Prevention: We use your data to authenticate your account, provide a secure payment and shopping experience, detect and investigate suspected fraudulent or illegal activity, and protect our services. If you register an account, you are responsible for keeping your login credentials secure. We strongly recommend that you do not share your password with anyone.

• Communication with You: To provide you with customer support, answer your questions, and maintain our business relationship with you.

• Legal Grounds: To comply with applicable legislation or respond to valid legal processes (e.g., from authorities), investigate potential breaches of our terms, or participate in legal proceedings.

How We Share Your Personal Data

Under certain circumstances, we may share your personal data with third parties for legitimate purposes in accordance with this Privacy Policy. These include:

• With Shopify, suppliers, and other third parties who perform services on our behalf (e.g., IT management, payment processing, data analytics, customer service, cloud storage, inventory management, and shipping).

• With business and marketing partners to offer marketing services and advertise to you. For example, we use Shopify to support personalized advertising via third-party services. Our partners use your information in accordance with their own privacy policies. Depending on where you reside, you may have the right to ask us not to share your data for targeted advertising.

• When you request or consent to us sharing certain information (e.g., to send products to you or via social media integrations).

• With our affiliates or within our corporate group.

• In connection with a business transaction (such as a merger or bankruptcy), to comply with legal obligations, enforce our terms of purchase, or to protect the Services and our customers' rights.

Our Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal data about your access to and use of the Services to provide and improve them for you. Information you provide is sent to Shopify and to third parties who may be located in countries other than your residence. To protect and develop our business, we use certain extended features of Shopify, which may use data collected from your interaction with our store, in combination with other merchants. In these cases, Shopify is responsible for the processing of your personal data. To learn more about how Shopify uses your personal data, you can visit [Shopify's Consumer Privacy Policy]. You can also exercise certain rights via Shopify's privacy portal.

Third-Party Websites and Links

The Services may contain links to websites operated by third parties. If you click on these, you should read their own privacy policies. We are not responsible for the security or privacy of these sites. Information you publicly share on, for example, social networks may also become visible to other users without restriction from our side.

Children's Information

The Services are not intended for use by children, and we do not knowingly collect personal data from individuals under the age of majority. If you are a parent or guardian of a child who has provided us with their personal data, you can contact us to request its deletion. We do not "share" or "sell" (as defined by law) data from individuals under 16 years of age.

Security and Storage of Your Information

Please note that no security measures are perfect or impenetrable. We cannot guarantee "perfect security," and information sent over the internet is always at your own risk. How long we retain your personal data depends on several factors, such as whether we need the information to maintain your account, provide the Services, comply with legal obligations (e.g., accounting law), or resolve disputes.

Your Rights and Choices (GDPR)

Depending on where you reside, you have several rights related to your personal data. We never discriminate against customers who exercise their rights:

• Right to Access (Right to Know): You have the right to request an extract of the personal data we hold about you.

• Right to Erasure (Right to Be Forgotten): You have the right to request that we delete your personal data, with certain statutory exceptions.

• Right to Rectification: You have the right to request that inaccurate data be corrected.

• Right to Data Portability: You have the right to receive a copy of your data to transfer it to another service.

• Manage Communication Preferences: You can unsubscribe from newsletters at any time via the link in our emails.

• Right to Object and Restrict Processing (UK/EEA only): You have the right to ask us to stop or restrict the processing of your data for certain purposes.

• Withdrawal of Consent (UK/EEA only): Where we rely on your consent, you have the right to withdraw it at any time.

We may need to verify your identity before processing your request. To learn more about how Shopify handles your rights, please visit https://privacy.shopify.com/en.

Complaints

If you have any complaints about how we handle your personal data, please contact us first. You also always have the right to file a complaint with the Swedish Authority for Privacy Protection (IMY) or your local data protection authority in the EEA.

International Transfers

Please note that we may transfer, store, and process your personal data outside the country you reside in (e.g., outside the EEA/UK). In such transfers, we ensure that appropriate safeguards are in place, such as through the EU Commission's Standard Contractual Clauses (SCC), to guarantee that your information is secure.

Changes to this Privacy Policy

We may update this Privacy Policy from time to time, for example, to reflect changed working practices or due to legal requirements. We will publish the revised version on this website and update the "Last Updated" date.

Contact

For applicable data protection legislation, we are the Data Controller for your personal data. If you have questions about our privacy practices, this Privacy Policy, or if you wish to exercise your rights, please contact us:

• Email: info@sweetandsalty.se

• Postal Address: Mellankullagatan 6 C, Hassleholm, 28149, SE